The Creative ideas of business


When we talk about innovative ideas, the subject of their protection becomes very important. Let us first remember that an idea in itself cannot be the subject of legal protection. It is only its concrete application that will InventHelp Inventions make it possible to apply for a patent or utility certificate or to file design or model. The project leader should not hesitate to approach innovation experts very early to take all the necessary precautions.

What exactly does this notion of innovation cover?

In “innovation”, there is the word “innovative” and therefore “new”. A company will, therefore, be innovative if it launches a new product, service or process, or if it is created from real organizational innovation.

A new product: it will not be the development and marketing of a product that did not exist before or has characteristics that make it significantly more efficient, more attractive, and more original than existing. The problem lies in knowing if it really answers a real need for which users will be willing to pay the right price or if the improvement is sufficient to convince consumers to change their purchasing habits.

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